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Elaborate Boom!


The Credits:

The Martin Agency:

CD: Vanessa Fortier
CW: Justin Bajan
AD: Justin Harris & Pat Feehery
EP: Christina Cairo
Producer: Kathy Lippincott
Jr. Producer: Ross Skinner
Acct. Director: Elizabeth Jones
Acct. Supervisor: Pete Norquist
Project Manager: Sarah Graper
Business Manager: Elizabeth Moore
Talent Manager: Juanita McInteer

Boxer Films:

Director: Rodrigo Garcia Saiz
DP: Ramsey Nickell
Producer: John Barreiro

Beast Editorial:

Editor: Angelo Valencia
EP: Melissa Thornly
Producer: Lauren Scheuer

Music: Back In Black - AC/DC
Finish: Running w/ Scissors
Sound Design & Mix: Jeff McManus (Rainmaker Studios)

 

The Story:

Walmart loves taking advantage of tax incentives in Illinois. And Walmart's cost-consultant was positive that we could shoot 4-5 of these spots in a day. Even by round 3 of this campaign we were able to find some top notch talent to deliver the comedic timing needed. Some great ad-libbing helped too.  #Sports!